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From Beautiful Christian Life:
Everywhere our eyes rove, we see branding: the spine of the book you’re reading, the ads dispersed in your Facebook feed, the cartoon on the milk in your fridge, the labels on our clothing, and the sticker on your child’s school binders. I can dig through thrift store bins of blue jeans and recognize what brand they are simply by the back pockets.
Branding is what helps us recognize our favorite brands—it helps us buy the smooth and creamy almond milk instead of the stuff that tastes like water and chalk. Branding also helps us recognize our favorite content creators on social media—we immediately discern their fonts, colors, and logos and slow our scroll to read what they’ve posted. More Here
Thom S. Rainer: We are receiving more consultation requests at Church Answers than at any point in our organization’s history. About half of the requests are from churches that will likely die within five years. The congregations are on a death march.
Why Your Church May Be Dead in 5 Years
Pastor Don Kimbro of ‘Nuggets of Truth’
Loved the article by Thom S. Rainer. I have said similar precautions over the years to churches and pastors who refuse to evangelize. As a result they have few new members to replace the ones who have left and their baptismals are dry. When money runs out they have to shut the doors. Sad, sad. A few messages and training sessions each year could have made all the difference. – Matthew 28:18-20; Mark 16:15-16
